From 18 to 20 May, Evoplay joined La Fleur’s 2026 Atlanta Conference. It has been a trusted voice in the lottery industry for more than 30 years, covering ideas shaping the next stage of growth. Its conferences are known for bringing the industry into one room.
This year’s agenda showed that many lotteries are facing similar challenges. Illegal operators, the rise of regulated sports betting and iCasino, and an ageing traditional player base were among the most discussed topics. Across the presentations, one theme became clear: lotteries still hold a strong position when it comes to trust and brand recognition. But the entertainment value of their games needs to move forward.
For Evoplay, the conference became a valuable opportunity to speak with lottery professionals about how digital entertainment can support this evolution. The team discussed how stronger mechanics, a better win experience, and balanced volatility can help operators make their offering more engaging. Frank Cecchini, Head of Lottery at Evoplay, said:
Lotteries have a huge advantage in trust, credibility, and brand strength. The next step is to make the games themselves more exciting and rewarding for modern players. Our experience in iGaming allows us to bring more entertainment into lottery products while still respecting the standards and responsibilities of the lottery sector.
As operators look for fresh ways to engage players, Evoplay continues to explore how its gaming expertise can bring more variety, energy, and value to the lottery space!
