Leadership, growth & data power in iGaming affiliate marketing

18 min
1 month ago
14 July 2025
Ihor Zarechnyi

What does it take to grow a company of 300 people – and still lead with trust, transparency, and passion? In Episode 16 of Evoplay Podcast, Alina Famenok, CEO of Already Media, shares her story of entering the iGaming space and building a motivated team in affiliate marketing and company culture with heart.

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This episode is full of valuable lessons and personal insights, so watch till the end to learn more!

Ihor Zarechnyi
Ihor Zarechnyi
Chief Commercial Officer
Chief Commercial Officer
As Evoplay’s Chief Commercial Officer, I lead the company’s global commercial strategy, overseeing sales, key account management, marketing, legal, and compliance teams. My focus is on building scalable systems, aligning cross-functional efforts, and driving sustainable growth across all verticals. In addition to strengthening our core business, I spearhead the launch and scaling of new strategic directions such as lotteries, bingo and aggregation.
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