Shaping iGaming success: growth marketing strategies

25 min
8 months ago
17 April 2025

In the fourth episode of Evoplay Podcast, Yuliya Ivanisova, Chief Commercial Officer at Blazesoft, reveals how her diverse marketing experience across industries has influenced her iGaming marketing strategies. 

Discover the main approaches to achieving growth and development in a competitive market – going beyond just personalisation, gamification and storytelling. Learn from a seasoned leader shaping the future of the iGaming business.

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